with a good plan.
Explore three design concepts before you commit to the website build.
A person looking for a trainer wants to know your approach, offer and how to start training. We design websites for personal trainers that organize this information and lead to consultations. Start with 3 free design concepts - choose your direction before ordering your site.

Explore three design concepts before you commit to the website build.
No deposit or signed contract is needed to see your design concepts.
Choose a direction or walk away. There is no obligation to continue.
SEO/SEM EXPERIENCE. KNOWING YOUR BRAND.
I have been working in SEO and SEM for over 17 years. I have worked with over 200 clients from Poland and Europe. I use this experience to plan the path from finding a service to the first conversation. Brands and numbers shown are for SEO/SEM projects.
We talk about who you coach, where the training takes place and how your forms of collaboration differ. We determine whether you want to develop 1:1 training, online training or the offer of your own studio. We get to know questions asked by beginners and people already training. These responses determine the content, layout, and features of the site.

6 EXAMPLES OF DIRECTIONS FOR TRAINERS






YOUR INDUSTRY. YOUR CUSTOMERS.
Gym training, remote collaboration and a small studio require different information. We will plan the site around what you actually offer and who you help. The recipient should immediately recognize the appropriate form of collaboration.
We will show you the location, training conditions and who you are working with. We will explain whether you accept beginners, couples or small groups. The client will check where you will meet and how to ask about availability.
We will separate the live training from the DIY plan. We will describe consultations, frequency of contact and how instructions are provided. The scope of care will result from your packages, and the entrance to the application you use will receive its own place.
We will present the trainers, their specializations and the training space. If there are several people, we will assign the appropriate contact to the offer. We will take into account the schedule, registration and presentation of group classes if they are part of your activity.
FROM FIRST IMPRESSION TO INQUIRY
An example visitor journey: home page → stationary or online training → package and rules → consultation. For a narrower offer, one page is enough. We will add separate pages where they help explain the differences.
1:1 personal training, training for couples, online guidance - we will describe each service offered by the recipient, course and scope. We will show you whether the price includes the plan itself, regular contact or live meetings.
Your photos, confirmed qualifications and description of the approach will be useful. Instead of just a list of certificates, we will explain how you conduct classes and who your services is for. We will present the studio team by roles and specializations.
The training price list may explain the number of meetings, the duration of the training and the rules for using the package. We will show real opinions and selected stories with context and materials intended for publication.
The client will learn how to arrange a consultation, where you train and what to prepare for the first meeting. The address, directions and information about entering the gym will limit organizational questions. The FAQ will collect the remaining answers.
WHAT'S INCLUDED
We will agree on the appearance, pages, texts and functions needed for your brand. The scope will show what we prepare, what materials you provide and which accessories require a separate quote.
We will put together photos from training sessions, the logo and the language of the offer into a coherent presentation. Three free concepts will allow you to compare directions before deciding on paid implementation.
Package descriptions and the path to consultation are intended to be convenient also on a small screen. We check the menu, buttons, content layout and keyboard operation.
We will organize services, specializations and contact rules. The scope of editorial assistance will be determined in the quote. You approve the training information and promises contained in the offer.
We will plan addresses, titles, headings and links between forms of collaboration. We will describe the locations according to the actual training site. We discuss permanent SEO and advertising separately.
We will select a form, telephone number or link to the calendar. Payments for packages, plan store and app connection require scope determination and verification of provider capabilities.
Before launching, we check the content, links and the path to consultation. After acceptance, we provide the agreed accesses and discuss how to edit and further use.
CONTACT TAILORED TO THE WAY OF WORK
A new person wants to learn about the offer and ask about the first date. The current mentee may need to access the application or calendar. We will plan these paths so that each leads to the right place.
The fields may concern the selected form of collaboration, location and method of contact. We will figure out what helps with the first answer. A detailed training interview remains in your process of starting collaboration.
If you confirm the dates in person, a clear inquiry is enough. Once the tool is ready, we will check the link, widget or integration. We will explain the difference between sending a request and a confirmed booking and the licensing costs.
We can separately plan the purchase of a package, plan or consultation. We will agree on the product, order process and payment provider. One-time sales and renewed sales have a different scope and method of handling.
The visible link may lead to an application where you communicate plans and maintain contact. Data exchange requires separate recognition. The website presenting the offer can work with your tools without building a new panel.
CUSTOMER LANGUAGE. SPECIFICATIONS ABOUT YOUR COMPANY.
The visitor wants to know whether you understand his goal and what everyday collaboration looks like. We help you describe your driving style, training conditions and differences between packages. The texts are created based on information from you; We will determine the scope of editing in the quote.
We collect training forms, target groups and contact rules. We will explain the length of the meetings, where to practice and what is included in the plan or lead. We will only include services that you actually provide.
A portrait, photos from training, a logo and confirmed qualifications will be useful. We will choose materials that show your work style. You don't have to have a full photo shoot to start talking about concepts.
If you have pupils' materials for publication, we can show the purpose, process and their experiences. Before and after photos are one option. We do not create fictitious opinions or promise identical results to the next person.
What to take to the first meeting? Does the package include entry to the club? How to cancel a training session? These questions will create an FAQ. We will schedule a blog or video if you want to prepare and update materials regularly.
SEE THE DESIGNS. THEN DECIDE.
Compare three concepts for the look and layout of your training brand's website. You will see different ways to present yourself, your services and the path to consultation. This stage is free of charge, without a contract or advance payment.
Tell us what training you do, who you work with and what you want to change. You can show your current website and social profiles. A short description is enough - you don't need a detailed brief.
Free designs are concepts of appearance and layout. Creating a working website and publishing it is the next, paid stage - after accepting the scope and price.
WEBSITE - PRICE AND SCOPE
The price of a website for a personal trainer depends on the pages, texts, design, editing and tools needed. After the conversation, you will receive a custom quote. These scenarios help you compare scope; they are not ready-made price packages.
For a trainer with one main service. One view shows you, the offer, the training location and how to arrange a consultation.
For a brand combining on-site and online training. Separate pages explain the packages, how they are conducted and how to start.
For a trainer developing sales of plans, reservations, blog or collaboration with the application used. We price functions after determining your needs.
The website build and ongoing maintenance are priced separately. The quote will specify content, features, timing and revisions. We will discuss the domain, hosting, and tool licenses and subscriptions separately. Payments may involve a supplier commission. Care, new materials and promotion are additional scope. Your first 3 design concepts are free.
FOUR STAGES. CLEAR ARRANGEMENTS.
You learn about the scope and materials needed at each stage. We set the date after the conversation, taking into account the content, tools and time for your approval. We confirm the terms of paid website development before starting this stage.
We discuss specialization, forms of training, meeting places and the goals of the new website. If you have a website or app for mentees, we determine what to keep and how to connect contact paths.
We show three free directions for appearance and layout. You compare the brand presentation and offers. You provide your comments and decide whether you want to order the website build.
We confirm the scope, price, deadline and amendments. We develop the selected concept, implement texts and agreed functions. You confirm information about training, packages and your experience.
We verify mobile views, links and the path to consultation. After approval, we launch the website and provide the agreed access credentials. We discuss editing, renewals and follow-up.
VISIBILITY, MAINTENANCE AND NEXT STEPS
A new specialization, your own studio or another online program may change the way you present your services. We will plan space for development and update rules. We agree on maintenance, new functions and promotion separately.
The training location, service pages and consistent contact details form the basis for further promotion. Online training may require different topics than training in one club. We can discuss SEO and Google Ads separately, with no guarantee of position or number of customers.
We will check existing addresses, texts and necessary redirects. We will agree on keeping the domain and email. When transferring, we will take into account links from social profiles and access to the tools of the clients.
We will choose the method of changing prices, photos, offers and organizational information. You can arrange self-editing or outsource updates. Before launch, we will discuss maintenance costs and people responsible for the content.
REVIEWS
Feedback on the ideas, communication, and details that make a difference.
Łukasz had a great understanding of the nature of my company. The website is light, elegant and shows what is most important.

DIRECT COLLABORATION
SEO and SEM experience in designing your website.
My name is Łukasz Zaborski. I have been working in SEO and SEM for over 17 years; I have worked with over 200 clients from Poland and Europe. Thanks to this, when designing the website, I also think about how the recipient finds the offer, compares services and decides to contact us.
At zaborski-pro.com, you work directly with me. I'm based in Poland and work remotely with U.S. businesses. Tell me about your services, current website, and goals. We'll agree on a scope that fits your business and coordinate communication around your time zone.
Tell me about your websiteYOUR BUSINESS. YOUR INDUSTRY.
Choose your industry. Explore website ideas, features, and answers to common questions.
QUESTIONS BEFORE YOU START
About concepts, costs, materials and tools. Check how we prepare the website of your training brand at zaborski-pro.com.
Yes. You receive three initial design and layout proposals with no fee, deposit or contract. They do not oblige you to continue. Refining, creating a working website and launching it are a later, paid stage after accepting the scope and price.
We prepare the quote individually. Pages, texts, editing method and functions, e.g. calendar or sale of plans, are important. You will learn the scope of implementation and separate maintenance costs. Licenses, tool subscriptions and payment commissions are discussed before implementation.
We set the date after recognizing the scope and availability of materials. One website with a service requires different work than a website selling packages and integrations. The schedule takes into account your approval of the project and texts; we will confirm it before the paid stage.
It can collect the current offer, packages, information about you and rules of collaboration in one place. The link from the profile or ad then leads to a specific service and contact. A website can complement social media; its performance in itself does not guarantee new customers.
Yes. We will divide the forms of collaboration and describe the differences: place of training, method of contact, content of the plan and duration of training. We will select pages or sections to match the actual offer. We'll also include entry into the app if you use it.
We can schedule a request for a date, a link to a calendar or integration with the system used. We will check the supplier's capabilities and costs. We will determine whether the client only sends a request or immediately receives confirmation of the date.
Sales may be an additional scope of the page. Before the quote, we will determine the products, the method of delivering the plan, payment and order processing. A one-time file and cyclical maintenance require different solutions. We price the client's panel separately, if needed.
To begin with, a description of the offer, recipients, training places and contact methods is enough. A logo, photos, confirmed qualifications and the current website address will be useful. We will select the opinions and stories of our clients from the materials you can publish. We don't need their surveys or health information to talk about the site.
No. The website can show your way of working, competences, photos of training and real opinions. If you use metamorphoses, it is worth describing the course of collaboration and using materials intended for publication. We do not present a single story as a guarantee of outcome.
If you want to update packages, photos or a blog, we will determine the necessary scope of editing when choosing a solution. You can also arrange care or order individual changes. We confirm the method of operation and costs before execution.
The agreed scope may include structure, titles, headings and linking. We describe the training location according to the activity. Permanent SEO, regular content and advertising are a separate scope. Just launching a site doesn't guarantee rankings, traffic or queries.
After reviewing your setup, we'll plan how to retain your domain and email. We'll review existing URLs and documents, map redirects, and preserve links to your client portal and any official resources.
Domain, hosting and any licenses and tool subscriptions have their own costs. When selling, the payment provider's terms and commissions apply. We arrange updates, development and promotion separately. Before takeoff, we discuss renewals and maintenance responsibilities.
Let's talk about your training brand website.
Get 3 Free DesignsLET'S TALK
Write what training you conduct and what your website is supposed to facilitate. We will prepare three free concepts to help you choose your direction.
Provide forms of collaboration, training location and current website or profile. Specify whether you need registration, sale of plans or access to the application. A description of the activity is enough - without surveys or data of the clients.

Łukasz ZaborskiYou'll work directly with me.